Crafting the new WGSN logo. Researching and developing the brand identity. Designing newsletter and print brochures for the Global Fashion Awards.

    Skillset: Digital Design, Responsive, Website, Branding
    Client: WGSN
    Website: www.wgsn.com

     
    Deliverables:

    • Creating new logo design
    • Iconography and typography
    • developing brand concepts
    • Print design

 

 


 

 
 
 

    Designing a new logo for WGSN blended elegance with modern aesthetics. The logo had to reflect sophistication, quality, and a sense of style. The logo should instantly convey fashion-forward elegance. It should be versatile enough to appear on clothing tags, digital platforms, packaging, and marketing materials.
    Clean, sleek, and contemporary. The logo would include a word mark, monogram, and symbol that reflects the brand’s personality. Modern, minimalist typefaces; consider custom lettering for uniqueness. The brands logo would be readable yet stylish. Below is the old original logo and the new logo.